Petaling Jaya, 5 January 2016 – Honda Malaysia (or the Company) today announced the introduction of a new colour, Carnival Red, into the Jazz colour line-up. In addition to the exciting new colour, the Jazz (S Variant) also received various enhancements based on market feedback - the front grille is now in high-glossed black with chrome plating, the rear license garnish is also chrome plated and the door mirrors are now power adjustable for convenience.
“We have observed that the Jazz is attracting a new group of young customers mainly tertiary students and young adults who are looking to own their first car. Research has shown that the colour red was depicted to be fresh, vibrant and young. We are pleased to introduce the Jazz in Carnival Red, which is a perfect combination of fun and practicality, and we are confident it will be able to meet our young customers’ requirements. The vibrant and striking colour complements the versatile lifestyle of the young customers perfectly,” said Honda Malaysia Managing Director and Chief Executive Officer, Mr. Yoichiro Ueno.
The 3rd Generation Jazz has continued the legacy of its predecessors as the game changer in the compact hatchback segment with its overall package of versatility, functionality and affordability. Since its launch in July 2014, Honda Malaysia has sold 26,126 units of Jazz as at 31st December 2015.
The 1.5L SOHC i-VTEC engine of the Jazz works seamlessly with the Continuous Variable Transmission (CVT) to provide dynamic performance and better fuel efficiency. The design concept of the bold and sporty looking Jazz with its sleek headlights, alloy wheels and rear combi lights has captured the hearts of its young customers with multi-faceted lifestyles.
Taking every passenger into consideration, the Jazz provides a large cabin space which is also highly functional. The well known Versatile Magic Seats offers four different configuration modes which allow versatile usage of the space. The Jazz continues to lead in the
B-segment hatchback with its class-leading features such as nine cup holders, smart storage compartments, 7” Display Audio, USB & HDMI Ports and Touch Panel Auto Air-Conditioning for everyone in the car.
Safety remains as an important emphasis for Honda models. In the Jazz, safety features are unrivalled with 6 Airbags (V variant; including Dual Front SRS Airbags, Side Airbags and Side Curtain Airbags), Vehicle Stability Assist (VSA) (E & V variants), Anti-Lock Braking System (ABS) and ISOFIX.
Sales target for the Jazz in Carnival Red is 200 units a month.
All 3 variants of the Honda Jazz will now offer Carnival Red to its existing colour line-up of New Tinted Silver, Taffeta White, Crystal Black Pearl and Modern Steel Metallic.
Check out the new racy, exciting Carnival Red on the Jazz at any Honda showrooms nationwide today! For more info, please call Honda’s Toll Free number at 1-800-88-2020 or log on to www.honda.com.my