Petaling Jaya, 10 September 2019 – Honda Malaysia (or the Company) has officially commenced bookings for the New Civic ahead of its official launch in Quarter 4, 2019. Customers can now place a booking for the New Civic at all 98 Honda dealerships nationwide.
The 10th Generation Civic is currently the best-selling C-segment model in Malaysia with more than 50,000 units sold as of August 2019. Since it was launched in 2016, the Civic has captured 82% of the C-segment market share as of July 2019. The Civic is symbolic to the Honda brand in Malaysia, representing the brand in its styling, performance, drivability, technology, and overall value. Honda Malaysia’s current strong line-up of models has enabled the Company to maintain its No.1 position in the Non-National segment.
Honda Malaysia Managing Director and Chief Executive Officer Mr. Toichi Ishiyama said, “Over the years, the Civic continues to hold the leadership position in the C-segment. It has sold more than 133,000 units in Malaysia since its first introduction in 2001 and celebrated a historical milestone with the delivery of the 130,000th Civic in early May this year. We are confident that the New Civic will not only continue to live up to its name, but also offer D-segment features with a sportier appearance and dynamic performance. The New Civic is the third Completely Knock-Down (CKD) model from Honda Malaysia to be introduced with Honda SENSING - the Next Generation Advanced Safety Technology - which offers a complete package that we believe will be attractive to customers in Malaysia.”
As the icon of Honda Malaysia, the Civic appeals as an exciting, fun and dynamic vehicle. The New Civic is powered by 1.5L VTEC Turbocharged engine that offers maximum power output of 173PS and maximum torque of 220Nm, which is equivalent to a 2.4L engine performance. The powerful engine is mated with Honda's Earth Dreams Technology Continuous Variable Transmission (CVT), delivering a balance of fun-to-drive performance and fuel efficiency. Civic is also the only mass market C-segment sedan to offer turbocharged engine as a powertrain option for customers and this has been a key determining factor for Malaysians in selecting the Civic as the sedan of their choice.
Further strengthening the value of the New Civic as the Game Changer, this model now comes with FULL Honda SENSING, the Next Generation Advanced Safety Technology which provides comfort, convenience and most importantly safety. Honda SENSING delivers three categories of safety suites that comprise eight features. They are Adaptive Cruise Control (ACC) with Low Speed Follow (LSF), Forward Collision Warning (FCW), Collision Mitigation Braking System (CMBS), Lane Keep Assist System (LKAS), Road Departure Mitigation (RDM), Lane Departure Warning (LDW) and Auto High-Beam (AHB) – all of which will provide Driver’s Cruising Aid, Frontal Collision Deterrence and Side Collision Deterrence.
The New Civic also offers an innovative safety feature - Honda LaneWatch camera. This is a camera-based technology in favour of blind-spot monitoring that enhances the driver’s view of left side traffic and provides a better view compared to using only the side view mirror. Other standard features in the New Civic are Remote Engine Start, Electric Parking Brake and the latest feature, the Front Sensor. These additional features help provide convenience for the driver. It also comes with standard safety features including Six Airbags, Vehicle Stability Assist (VSA), Anti-lock Braking System (ABS), Electronic Brake Distribution (EBD), Brake Assist (BA), Emergency Stop Signal (ESS), Hill Start Assist (HSA), Multi-Angle Rearview Camera and ISO Fix.
Refreshed with sportier and refined exterior, the New Civic appears superior and sophisticated with exciting new features for its overall styling that complements with Honda Signature LED Headlights and LED Front Fog Lights. Some of the new features include a New Front Bumper, New Rear Bumper Garnish, New Tailgate Spoiler, New Black Painted Front Grille and New 18-inch Alloy Wheel to further enhance its sportiness.
With the new and exciting enhancements, the New Civic is set to turn heads wherever it goes. It has been designed to meet the requirements and needs of Honda customers and most likely to attract young urban families, working adults and pioneer trendsetters who takes into consideration their lifestyles and their vehicle’s daily performance.
The New Civic is now available for bookings at any of Honda’s 98 authorised dealers nationwide. For more information, customers can call Honda’s Toll Free number at 1-800-88-2020 or log on to www.honda.com.my for more information.
The New Civic offers complete and attractive package, now with the Next Generation Advanced Safety Technology - Full Honda SENSING.