Petaling Jaya, 15 May 2025 – Honda Malaysia (or the Company) today officially launched its first Battery Electric Vehicle (BEV), the All‑New e:N1, marking an electrifying milestone. To commemorate the launch, the Company is offering a special Price That Drives Excitement at RM149,900.00 ^*a, available for a limited quantity ^*b.

Honda Malaysia Managing Director and Chief Executive Officer Mr. Narushi Yazaki said, “We have been at the forefront of innovation, bringing advanced technologies to Malaysians. This journey began with IMA in 2004, and continued with VTEC Turbo in 2016, i-DCD in 2017, and e:HEV technology in 2020. We strive to draw strength from our history as we continue to power the future. Building on this foundation, Honda Malaysia is on the right track in navigating the market with our Internal Combustion Engine (ICE) and e:HEV models, which remain highly relevant today. At the same time, we are committed to offering a diverse lineup that caters to evolving customer needs. Ensuring a 'Fun-To-Drive' experience is key to all our technological developments, and our new BEV will certainly uphold this tradition.”

The introduction of BEVs is not just about creating excitement. It represents a significant step forward that propels us further in our ongoing journey into the age of electrification. The launch of the e:N1 strengthens our xEV lineup and provides Malaysians with more choices to suit their mobility needs, in line with our 2025 business direction.

The e:N1 is the epitome of function meeting form that offers a unique, well-balanced package that seamlessly combines technology, performance and design. This BEV introduces the Honda electric driving experience, made possible through the marque’s human-centric philosophy. It leverages Honda’s technology to deliver fun-to-drive dynamics with smooth and responsive acceleration. The e:N1 is powered by a 68.8kWh lithium-ion battery that generates a maximum power of 150kW and a peak torque of 310Nm. For charging, it supports AC (Normal Charging) up to 10 kW, with a 10% to 80% charge taking approximately six hours. The BEV also features DC (Fast Charging) up to 78 kW, achieving a 30% to 80% charge in about 50 minutes. With a driving range of up to 500km (NEDC), customers can enjoy an exhilarating drive that features three driving modes – Sport, Normal and ECON.

Exterior-wise, the e:N1 presents a modern design, headlined by a clean, sleek front grille and a new white “H” badge that symbolises Honda’s electrification. Complementing its elegant and minimalist appearance are LED Headlights, LED Taillight and 18-inch Dual-Tone Alloy Wheels made just for the BEV.

The stylish design continues inside, where blue ambient lighting, a Wireless Charger and a 10.25-inch TFT driving information display that is available only in the e:N1, create a sophisticated and intuitive cabin experience tailored to the modern lifestyle. Another feature found only in this model is the 15.1-inch advanced display audio that integrates a three-section touchscreen panel designed for seamless connectivity and user-friendly operations, all functions are accessible with a simple touch.

The top section houses essential infotainment features, including Wireless Apple CarPlay, Wired Android Auto Connectivity and Navigation System. The middle section provides access to vehicle status information and audio controls, while the bottom section features air conditioning settings. For next-level comfort and practicality, the e:N1 retains Honda’s signature spaciousness with 60:40 split rear seat configuration and a 344 litres of cargo space.

Every Honda vehicle is built with safety as a top priority. Staying true to this focus, Honda Malaysia equipped the e:N1 with a comprehensive range of standard safety features to give customers greater confidence on the road. In addition to Honda SENSING, the e:N1 includes Blind Spot Information (BSI) with Cross Traffic Monitor (CTM), a feature currently exclusive to this BEV.

There are three attractive colours for customers to choose from, which are Platinum White Pearl, Aqua Topaz Metallic and Urban Gray Pearl.

To elevate the Honda purchase experience, the entire e:N1 purchase process is integrated into Honda Malaysia’s online platforms, which include the New Car Pre-Booking portal and the HondaTouch application. Customers can complete their booking in just a few simple steps by selecting one of eight authorised Honda BEV dealerships, entering their details, choosing the e:N1, and paying a minimum pre-booking fee. Enhancing this exclusive and personalised journey, a dedicated and trained brand ambassador will be available to provide assistance and guidance throughout the entire process.

The e:N1 comes with an eight-year or 160,000km warranty ^*c (whichever comes first) on the electric vehicle battery and electric drive system. For added peace of mind, the Honda Insurance Plus (HiP EV) package is also available for the e:N1, providing Additional EV Benefits ^*c including coverage for damage or injury while using public EV chargers, protection for EV Home wall charger against fire, lightning, theft or natural disasters, coverage for loss or damage to the portable charging cable and personal liability coverage for bodily injury or damage to third-party property arising from the use of the EV home wall charger.

Backed by a good start to 2025, with nearly 24,000 vehicles sold in the first four months, Honda Malaysia is confident that the e:N1 will further reinforce its unique position and strong market presence in the industry. The Company extends its heartfelt appreciation to all customers for their continued support, which has been instrumental in sustaining its positive business momentum.

To place a booking for the e:N1, customers can log on to https://prebook.honda.com.my/ or access the HondaTouch application or visit any of the eight authorised Honda BEV dealerships. For more information on the BEV, customers can call Honda’s Toll-Free number at 1-800-88-2020 or log on to www.honda.com.my.

^*a On-the-road price without insurance. Price subject to change without prior notice
^*b Available on a first-come, first-served basis
^*c Terms and conditions apply

Honda Malaysia Managing Director & Chief Executive Officer Mr. Narushi Yazaki unveils the Company’s first BEV, the All-New e:N1.

Honda Malaysia President & Chief Operating Officer Ir. Sarly Adle Sarkum (L) and Managing Director & Chief Executive Officer Mr. Narushi Yazaki (R) with the newly launched Honda BEV, the e:N1.

The e:N1 offers a unique, well-balanced package that seamlessly combines technology, performance, design and Honda’s dynamic driving experience.

Honda Malaysia Management sharing more insights on the e:N1 during the press conference at the launch. Left to right:

• Ir. Sarly Adle Sarkum – President & Chief Operating Officer of Honda Malaysia Sdn. Bhd.
• Mr. Narushi Yazaki – Managing Director & Chief Executive Officer of Honda Malaysia Sdn. Bhd.
• Ms. Sunita Prabhakaran – Vice President of Sales Business Unit of Honda Malaysia Sdn. Bhd.